The Sync, Q4 2025: exciting developments from our growing team.

The first issue of The Sync, Tinnacity's quarterly newsletter. 2025 was a landmark year and Q4 was the exclamation point — gold-standard security certification, a third straight year as a top-tier supplier, and a step into four new equipment verticals.

The Sync — Q4 2025 Newsletter

2025 was a landmark year for Tinnacity, and Q4 was the exclamation point! From achieving gold-standard security certifications to being recognized as a top-tier supplier for the third year running, our momentum has never been stronger. As we reflect on the milestones of the past three months, including incredible community events and strategic expansion into new verticals, we are proud to share the highlights that are driving us into an even bigger 2026.

The issue as published.

Five pages, cover to cover. Every word on them is also below.

The Sync — Q4 2025

The Sync Q4 2025 cover: the Tinnacity wordmark over a workshop photograph, with the quarter's opening letter

Cover

The Tinnacity User Group in Columbus.

With over 100 guests, the amount of knowledge shared and client feedback gathered was exceptional. We host #TUG to ensure our clients are getting the most value possible, and this video shows exactly how well we hit that mark. We're already planning to go bigger and better next year. Stay tuned!

MHEDA Women in Industry Conference in Chicago.

The Tinnacity team was proud to come together at the MHEDA Women in Industry Conference in Chicago! We are honored to be a part of this amazing association. MHEDA creates a vital opportunity every year for women in the material handling industry to connect and openly discuss the ups and downs of our dynamic field.

Connecting, sharing experiences, and learning from so many talented women is what strengthens our industry. If your team has never been, we highly encourage you to attend this inspiring and valuable event in the future!

North American Equipment Dealers Association in Orlando.

Tinnacity has officially planted roots in the industrial equipment verticals that include Agriculture, Construction, OPE, and Turf dealers!

This expansion represents a strategic commitment to bringing our award-winning service to a broader range of dealerships. We are excited to help these partners drive efficiency and profitability through our industry-leading technology.

Tinnacity achieves SOC 2 compliance.

Tinnacity has successfully completed its SOC 2 (System and Organization Controls) audit.

This achievement provides third-party validation that Tinnacity's security controls and data management practices meet the rigorous standards established by the American Institute of Certified Public Accountants (AICPA).

2026 MHEDA Most Valuable Supplier Award.

Recognized excellence for the third consecutive year.

“This is a massive win for our entire team and a huge shout-out to their relentless drive for innovation, excellence, and most importantly, for delivering truly exceptional customer service. We set out to deliver the best solutions and service in material handling, and this award proves we're hitting the mark. Our commitment to our customers is our greatest priority. Thank you to MHEDA for the recognition, and thank you to our incredible customers! We're just getting started.”

David Tinnerman, CEO

Toys for Tots in Franklin County.

We were thrilled to take advantage of this time in December to give back! We proudly supported Toys for Tots in Franklin County, donating almost 100 gifts! We are so happy with the turnout and know these contributions will make a genuine impact for local families.

Our team is passionately committed to continuous improvement, both in our solutions and our community.

Welcome to the team.

  • Jack Hewis — Junior Customer Experience Manager.
  • Katie Duvall — Head of Brand Strategy & Growth.
  • Aaron Harshbarger — Principal Software Engineer.
  • Brady Fleming — Sales Executive.
Want More Like This?

Let's talk about what's next.

Questions about a feature, a client story, or what's coming down the roadmap? Our team's ready to talk.

Michael Simon
Michael Simon
Sr. Sales Executive
Brady Fleming
Brady Fleming
Sales Executive
Brian Robison
Brian Robison
Sales Engineer